​Ubisoft’s recent announcement of a €1.16 billion investment from Tencent to establish a new subsidiary managing major franchises like Assassin’s Creed, Far Cry, and Rainbow Six was initially met with optimism, with shares rising by up to 12%. However, this surge was short-lived; by Monday, Ubisoft’s stock had plummeted by approximately 15%, erasing earlier gains. ​

This volatility highlights investor skepticism regarding the deal’s impact on Ubisoft’s strategic direction and financial health. Despite the influx of capital, concerns persist about the company’s recent performance and future prospects.